Friday, September 24, 2010

Target : kaleidoscopic fashion sepctacular

{} It is most interesting around minute 8 and 15.

In New York City at the Standard Hotel, Mother N.Y. and Target debut a massive indoor/outdoor spectacular to promote the store's fall line of clothing. On August 18th 2010, starting at 9 pm, 155 rooms on the south side of the Standard became the stage for a massive choreographed light and dance show. 66 dancers performed in the windows against 156 LED lights, while models strutted along an outdoor catwalk on the street below—all clad in autumn threads from Target outfitters like Mossimo, Merona, Converse and Liz Lange.

The show was meant to entertain the masses and will be viewable from the southern entrance of the High Line Park. The 20-minute performance was accompanied by an original soundtrack by Squeak E. Clean, aka Sam Spiegel, performed by a 30-piece orchestra and 10-person chorus.

photos from here Are you curious what this might cost? I know I was... here is one rough estimate

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